What is ghost followers

Nowadays, business and even casual social media users can use various analytics tools to analyze followers. They can easily determine the authenticity and quality of your follower base.

Moreover, businesses and brands make sure to thoroughly evaluate the followers of influencers before collaborating. The more ghost followers you have, the fewer chances you will have to partner with brands. Also, if the presence of fake or inactive accounts is substantial, your profile will be red-flagged or blacklisted by the brand. If you have a large follower count but your engagement is low, users would conclude any of the two scenarios.

You will have trouble attracting new followers and increasing engagement. The first and foremost thing that you should absolutely avoid doing is, buying fake followers. Buying fake followers is essentially inviting a ton of ghost followers to your Twitter profile.

Moreover, the long-term consequences of having ghost followers are far worse. Brands or influencers that have already bought fake followers even go as far as buying engagement to seem genuine by all means. What they should have actually done is delete those fake followers. Buying engagement can help you sustain for a while but is by no means an effective and fruitful investment.

Historically, your Instagram feed was composed of posts in appearing in reverse chronological order. There were no exceptions to this rule. One of the most important factors that Instagram considers when displaying your content: how engaging that piece of content really is. So, which piece of content would Instagram favour?

Well, it also depends on a number of other factors such as your relationship with the person posting and the timeliness of the post. But assuming all these other factors were the same between 2 posts, Instagram would favour the post with the higher engagement rate.

Back to our example. This means less people are going to engage. If you have a small follower count, you should be able to do this manually by going through all your Instagram followers one at a time. If you have a large follower count, we have you covered with Ghostbabble powered by Crowdbabble of course.

Ghostbabble will identify all your ghost followers for you. Fact Checked. EarthWeb is reader-supported. When you buy through links on our site, we may earn an affiliate commission.

This can be pretty frustrating, right? This is because the majority of the people following your Instagram profile are ghost followers. Contents show. Published October 24, Written by Jason. I have a deep interest in technology and business. I also enjoy testing products out. Contact me to be featured! Luckily, there are ways to exorcize these ghost followers. Next, see if they bothered to change their profile picture. After that, check their bio, follower-following ratio, and the last time they posted anything, if at all.

These apps do all the guesswork for you by automatically detecting ghost accounts and letting you delete, unfollow, or block them en masse. Most also have a feature where they can show how long since each person logged in last.